Born in Rome in 1980, Max began his career when he was only 18 years old in motorcycles, competing in the one-make Aprilia Challenge 125 trophy, where he achieved excellent results.

Four years later he made his racing debut at the wheel of a touring car winning the Under 25 classification. In 2003 he decided to accept the challenge of the Italian Touring Car Championship CIVT in N4 class, becoming ViceChampion for two consecutive years and securing the Italian Under 25 Title, dedicated to the most promising talents of the CIVT.

Thanks to his exciting results, Max soon becomes an instructor at the prestigious Henry Mohrrogh Driver's School. In the 2005 season Max comes to prominence in the Italian GT3 championship aboard Team GDL's Dodge Viper.

In 2017, after a 12-year stop, Max returned to the track with The Club team, which entrusted him with one of its Mitjet in the finale of the season. The results convinced the team to enter him in the NASCAR Whelen Euro Series race at the Bologna Motorshow, where he took the bes time in the first heat and finished an excellent fourth.

It is the beginning of his NASCAR adventure, the start of the American dream. After two “break-in” seasons, in 2020 Max reaches an agreement with the CAAL Racing team, one of the most titled teams in European NASCAR, which entrusts him with the number 88 car. Only one year is enough for Max to establish himself with the Canneori family team: in 2021, Lanza is crowned Legend Trophy Champion and promoted to the PRO Division of the Series.

Since 2022 Max, always at the wheel of his #88 number, has been one of the protagonists of EuroNASCAR PRO, the main category of the NASCAR Whelen Euro Series, confirming each year as one of the fiercest title contenders for the Challenger Trophy.